Click here for the article of The Economist, “An island in the sky“, January 11, 2009
…Yet as the industry becomes more commercially-minded, it is discovering that it has a shortfall of talented managers. Executives in space companies tend to be physicists and engineers who lack the technical skills of management. That can cause problems. In satellite telecommunications, for example, it used to be that the technology itself was the greatest risk to the business: if the satellites failed then so did the firm. Managers therefore had to understand how the technology worked to guard against the risk. But now the technology is established and reliable; it is a failure to understand and respond to the dynamics of the market that poses the greatest risk.
Read the full article: Space industry is becoming more professional—and on the hunt for more MBAs
