Perhaps due to the school’s close ties to Hollywood and the media and entertainment industries, UCLA Anderson has taken the lead of offering alternative essay questions to applicants – they are alternative because they request a non-written response to the question. Anderson began by offering applicants the option to submit a short audio recording of their answer to one essay question and in the 2009-2010 application season, began soliciting short video clips that answer one of two questions. In the 2010-2011 application season, applicants could answer the question “What is something people will find surprising about you?” via audio response (up to 2 minutes), video response (up to 1 minute) or essay (250-word maximum). If you’re considering applying to Anderson and have no idea how you might begin answering an essay question via audio or video clip, visit the Anderson Web site to see and hear original video and audio essay submissions from members of the Class of 2012, including “Mechanical Flower,” “Word Nut” and “My Dark Secret.”
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Read the full article: Friday Factoid: UCLA’s Unique Application