“Make hay while the sun shines” is a rural English idiom, which means ‘when the time is best, make the most of it’. In business this is standard practise. The Apple i-Phone was launched on a tidal wave of advertising and, despite a high initial cost, sold millions of units internationally.
Author's Name:
Ross Geraghty
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Publish Date:
25/01/2010
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Read the full article: Europe’s top business schools stay within inflation – mostly
