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	<title>B-School Admissions Formula &#187; Managing Magic</title>
	<atom:link href="http://www.bschooladmissionsformula.com/category/applicant-blogs/managing-magic/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.bschooladmissionsformula.com</link>
	<description>Discover How To Get Into The Top Business Schools</description>
	<lastBuildDate>Sat, 31 Jul 2010 18:00:21 +0000</lastBuildDate>
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		<title>Book Review: Management Rewired by Charles S. Jacobs</title>
		<link>http://www.bschooladmissionsformula.com/book-review-management-rewired-by-charles-s-jacobs/</link>
		<comments>http://www.bschooladmissionsformula.com/book-review-management-rewired-by-charles-s-jacobs/#comments</comments>
		<pubDate>Sat, 31 Jul 2010 00:00:13 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

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		<description><![CDATA[Management Rewired by Charles S. Jacobs
People often ask me, &#8220;what do you do in your spare time?&#8221; My first response is, &#8220;what spare time?&#8221; However, I do spend some time reading. Usually I read books&#8230;
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Week 6 of 13: Piecing Together The Business</title>
		<link>http://www.bschooladmissionsformula.com/week-6-of-13-piecing-together-the-business/</link>
		<comments>http://www.bschooladmissionsformula.com/week-6-of-13-piecing-together-the-business/#comments</comments>
		<pubDate>Mon, 26 Jul 2010 07:00:13 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

		<guid isPermaLink="false">http://www.bschooladmissionsformula.com/week-6-of-13-piecing-together-the-business/</guid>
		<description><![CDATA[Starting a business means piecing together buyers, suppliers, operational systems and all sorts of other bits.
One of the really interesting aspects of business school is that you&#8217;re thrown in with&#8230;
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Week 5 of 13: Building A New Prototype</title>
		<link>http://www.bschooladmissionsformula.com/week-5-of-13-building-a-new-prototype/</link>
		<comments>http://www.bschooladmissionsformula.com/week-5-of-13-building-a-new-prototype/#comments</comments>
		<pubDate>Mon, 19 Jul 2010 11:00:13 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

		<guid isPermaLink="false">http://www.bschooladmissionsformula.com/week-5-of-13-building-a-new-prototype/</guid>
		<description><![CDATA[We don&#8217;t seem to be going fast enough. &#169;
We&#8217;ve now burned through five weeks and are quickly approaching the half-way point of the Summer. I&#8217;m starting to worry about how much can be&#8230;
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		</item>
		<item>
		<title>A few good mentors</title>
		<link>http://www.bschooladmissionsformula.com/a-few-good-mentors/</link>
		<comments>http://www.bschooladmissionsformula.com/a-few-good-mentors/#comments</comments>
		<pubDate>Wed, 14 Jul 2010 00:00:57 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

		<guid isPermaLink="false">http://www.bschooladmissionsformula.com/a-few-good-mentors/</guid>
		<description><![CDATA[I&#8217;ve managed to assemble a few good mentors to help me develop my business.Several people have asked me how it came to be that I&#8217;m now working with these mentors. The answer to this question comes&#8230;
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		<item>
		<title>Week 4 of 13: Distractions and Alterations</title>
		<link>http://www.bschooladmissionsformula.com/week-4-of-13-distractions-and-alterations/</link>
		<comments>http://www.bschooladmissionsformula.com/week-4-of-13-distractions-and-alterations/#comments</comments>
		<pubDate>Mon, 12 Jul 2010 03:00:12 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

		<guid isPermaLink="false">http://www.bschooladmissionsformula.com/week-4-of-13-distractions-and-alterations/</guid>
		<description><![CDATA[The old look. Unavoidable blog changes were among this week&#8217;s distractions.
The twin advantage and disadvantage of working for yourself is that you get to set your own schedule. At school, there are&#8230;
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		<item>
		<title>Week 3 of 13: Hypothesis Testing</title>
		<link>http://www.bschooladmissionsformula.com/week-3-of-13-hypothesis-testing/</link>
		<comments>http://www.bschooladmissionsformula.com/week-3-of-13-hypothesis-testing/#comments</comments>
		<pubDate>Sun, 04 Jul 2010 17:00:14 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

		<guid isPermaLink="false">http://www.bschooladmissionsformula.com/week-3-of-13-hypothesis-testing/</guid>
		<description><![CDATA[





Until you test the hypothesizes on which your business plan is based, you don’t know how crazy these hypothesizes really are.



This week, I managed to finally get some interviews with consumers completed. These were the interviews that I had set up during last week’s emails and phone calls. Speaking to both researchers in industry and [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Week 2 of 13: All the worst jobs</title>
		<link>http://www.bschooladmissionsformula.com/week-2-of-13-all-the-worst-jobs/</link>
		<comments>http://www.bschooladmissionsformula.com/week-2-of-13-all-the-worst-jobs/#comments</comments>
		<pubDate>Sun, 27 Jun 2010 12:00:09 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

		<guid isPermaLink="false">http://www.bschooladmissionsformula.com/week-2-of-13-all-the-worst-jobs/</guid>
		<description><![CDATA[





&#8220;At least we don&#8217;t have to do the cleaning,&#8221; says one of the interns.



While doing various jobs in the eight year period before business school, I would sometimes come across other people doing other jobs &#8211; jobs I would deem &#8220;worse&#8221; than my own. I would be grateful that I was not one of those [...]]]></description>
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		</item>
		<item>
		<title>Week 1 of 13: Starting Up</title>
		<link>http://www.bschooladmissionsformula.com/week-1-of-13-starting-up/</link>
		<comments>http://www.bschooladmissionsformula.com/week-1-of-13-starting-up/#comments</comments>
		<pubDate>Mon, 21 Jun 2010 11:00:18 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

		<guid isPermaLink="false">http://www.bschooladmissionsformula.com/week-1-of-13-starting-up/</guid>
		<description><![CDATA[





My startup is incubated on the top (attic) floor of Fisk Hall, the home of Northwestern&#8217;s Medill School of Journalism.



&#8220;I never thought any of this equipment would see use again,&#8221; says one of the staff members at Northwestern&#8217;s Media Management Center. Pulling out computers from the basement of Fisk Hall, we are literally dusting off [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What lies behind the Business Plan</title>
		<link>http://www.bschooladmissionsformula.com/what-lies-behind-the-business-plan/</link>
		<comments>http://www.bschooladmissionsformula.com/what-lies-behind-the-business-plan/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 23:00:09 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

		<guid isPermaLink="false">http://www.bschooladmissionsformula.com/what-lies-behind-the-business-plan/</guid>
		<description><![CDATA[





Spring quarter has started at business school, which means it is business plan season.



Business plan competitions with strange acronyms are flocking from every corner, from RBPC to NUVC. For someone like me, who is starting a business from business school, these competitions are great motivators and milestones for writing and rewriting my business plan.

The competitions [...]]]></description>
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		</item>
		<item>
		<title>A lesson in winning resources</title>
		<link>http://www.bschooladmissionsformula.com/a-lesson-in-winning-resources/</link>
		<comments>http://www.bschooladmissionsformula.com/a-lesson-in-winning-resources/#comments</comments>
		<pubDate>Sun, 14 Mar 2010 12:00:10 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

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		<description><![CDATA[



Read the full article: A lesson in winning resources



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		</item>
		<item>
		<title>University startups can create competitive advantage</title>
		<link>http://www.bschooladmissionsformula.com/university-startups-can-create-competitive-advantage/</link>
		<comments>http://www.bschooladmissionsformula.com/university-startups-can-create-competitive-advantage/#comments</comments>
		<pubDate>Mon, 01 Mar 2010 03:00:17 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

		<guid isPermaLink="false">http://www.bschooladmissionsformula.com/university-startups-can-create-competitive-advantage/</guid>
		<description><![CDATA[





Facebook founder Mark Mark Zuckerberg created competitive advantage over other social networks by first getting creating a closed environment for just the students at Harvard.



Competitive advantage comes from a firm&#8217;s resources. Often this advantage is rooted in the very origins of the firm. At Kellogg, this is one of the first lessons we learnt in [...]]]></description>
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		</item>
		<item>
		<title>Lessons from Entrepreneurs</title>
		<link>http://www.bschooladmissionsformula.com/lessons-from-entrepreneurs/</link>
		<comments>http://www.bschooladmissionsformula.com/lessons-from-entrepreneurs/#comments</comments>
		<pubDate>Sun, 27 Dec 2009 21:00:15 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

		<guid isPermaLink="false">http://www.bschooladmissionsformula.com/lessons-from-entrepreneurs/</guid>
		<description><![CDATA[

I spent the best part of ten days travelling up and down the Bay Area, from San Francisco to Santa Clara. ©&#160;


Following the VC trek, a number of Kellogg students (including myself) visited startups in the Bay Area. The companies visited were Fusion One, Cubetree, Minekey, Terrapass, Hollrr, Widgetbox and Engine Yard. We then joined [...]]]></description>
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		</item>
		<item>
		<title>Kellogg&#8217;s Venture Capital Trek</title>
		<link>http://www.bschooladmissionsformula.com/kelloggs-venture-capital-trek/</link>
		<comments>http://www.bschooladmissionsformula.com/kelloggs-venture-capital-trek/#comments</comments>
		<pubDate>Thu, 17 Dec 2009 05:00:13 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

		<guid isPermaLink="false">http://www.bschooladmissionsformula.com/kelloggs-venture-capital-trek/</guid>
		<description><![CDATA[

Sand Hill Road is the home of many Bay Area VCs ©.


I spent two days on Kellogg&#8217;s Venture Capital (VC) trek to the Bay Area. We visited a broad range of firms, from life science centric Alta in San Francisco to typical residents of Sand Hill Road, such as Battery. I&#8217;ve summarized my main take-aways [...]]]></description>
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		</item>
		<item>
		<title>A break from the brain-wringer.</title>
		<link>http://www.bschooladmissionsformula.com/a-break-from-the-brain-wringer/</link>
		<comments>http://www.bschooladmissionsformula.com/a-break-from-the-brain-wringer/#comments</comments>
		<pubDate>Sun, 22 Nov 2009 05:00:10 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

		<guid isPermaLink="false">http://www.bschooladmissionsformula.com/a-break-from-the-brain-wringer/</guid>
		<description><![CDATA[

Thanksgiving break. Time to take a break from the wringer that is b-school life. © 


Kellogg has broken for the thanks-giving break. We now get a week away from school distractions before getting back and looking forward to final exams for the quarter. I feel slight relief. But I know that this feeling won&#8217;t last [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Media Should Solve A Problem</title>
		<link>http://www.bschooladmissionsformula.com/media-should-solve-a-problem/</link>
		<comments>http://www.bschooladmissionsformula.com/media-should-solve-a-problem/#comments</comments>
		<pubDate>Sun, 08 Nov 2009 21:00:07 +0000</pubDate>
		<dc:creator>Guest</dc:creator>
				<category><![CDATA[2011 Applicant Blogs]]></category>
		<category><![CDATA[Managing Magic]]></category>

		<guid isPermaLink="false">http://www.bschooladmissionsformula.com/media-should-solve-a-problem/</guid>
		<description><![CDATA[


The Economist solves a problem for its readers. ©


What need does any particular media publication fulfil? In the face of increasing difficulty that media publications have for charging for content, one of the recent dicussions in the Media &#38; Entertainment Club at Kellogg has centered on thinking about media as we would any other business: [...]]]></description>
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		<slash:comments>0</slash:comments>
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